Blog
Our thoughts on web design & development, content strategy, custom content as well as occasional product and service reviews.
-
16
Feb
2012How to Make Sure a Google AdWords Campaign Is Worth the Cost
Will you get a good return on investment on a Google AdWords campaign? Here are some tips for making sure your strategy pays off. Read More »
-
10
Feb
20125 Maine Companies and Non-Profits that Are Doing Custom Content Well
Hannaford, L.L. Bean, Tom's of Maine, Bates College, and the Portland city government are a few Maine brands that are doing custom content well. Here's why. Read More »
-
03
Feb
20125 Common Traits in Successful Business Blogs
The best company blogs share numerous similarities. Read More »
-
27
Jan
2012Why Your Business Needs a Content Strategy
Small businesses and large companies alike need to consider content strategy when creating articles and other content. Here's why. Read More »
-
17
Jan
2012Running a successful ad campaign on Facebook
Chances are you and most of your friends and relatives have posted status updates on Facebook in the last few days: The social media service Facebook has more than 750 million active users all over the world—and more than half of them log in every single day. That means if you’re hoping to reach an audience for your small business’ marketing messages online, there’s no better place to go. Read More »
-
10
Jan
2012Keeping your business going while on vacation
If you’re like many business owners, you may be afraid of taking more than a few days off at any given time out of fear that your company will go downhill in your absence. Read More »
-
03
Jan
2012How partnering with a non-profit organization can help your business
If you own a small business, you’re seen as a community leader—and, as such, you have both a responsibility and a valuable opportunity to give back to your community. Partnering with a local or national non-profit organization will help you make a real impact on the world around you, while also helping your business build a positive brand identity. Here are some strategies for using your business to serve the greater good. Read More »
-
02
Dec
2011Practicing What We Preach: Why We Bought Gimundo.com
When we purchased Gimundo.com, we wanted to revive a site we cared about and build a sustainable business with it -- but it's also helped us learn valuable insights that we can share with our clients. Read More »
-
02
Dec
2011Five Tips for Creating a Must-Read Company Story
How do you decide what makes for a compelling story about your company? Here are some tips based on our ghostwriting collaborations with entrepreneurs. Read More »
browse the blog
Recent Entries
- How to Make Sure a Google AdWords Campaign Is Worth the Cost
- 5 Maine Companies and Non-Profits that Are Doing Custom Content Well
- 5 Common Traits in Successful Business Blogs
- Why Your Business Needs a Content Strategy
- Running a successful ad campaign on Facebook
By Month
By Category
Blog RSS Feedour latest news
-
Our new site has launched!
Welcome to the new, long-awaited (at least, by us) version of Hawkins Multimedia’s website. Read More»
-
Hawkins Multimedia Acquires Gimundo.com
Hawkins Multimedia recently revamped and relaunched Gimundo.com, the site for good news served daily. Read More»
Client Testimonial
We hired Hawkins Multimedia to jumpstart our social media initiatives. Before long, their efforts resulted in a significant increase in our site traffic. Kathryn [principal] is an excellent writer and knows not only how to write articles that will draw visitors but also how to market the articles in the most effective way. In addition, as a business owner herself, Kathryn has a good feel of what will and won't work from business and monetization standpoint. I would highly recommend Kathryn for any editorial or social media projects.
Michael Gluckstern—Owner, My College Guide